7.) Describe a useful advertisement you have seen.

7.) Describe a useful advertisement you have seen.


Where you can see it:

I'd like to talk about a very helpful advertisement that I came across during the COVID-19 pandemic in India. This advertisement could be seen on mobile phones as it was primarily delivered through various mobile apps and social media platforms.


What it shows:

This advertisement conveyed crucial information about COVID-19 precautionary measures. It featured animations and real-life scenarios that demonstrated the importance of hygiene, mask-wearing, social distancing, and frequent handwashing. It also highlighted the significance of following government guidelines and staying at home if one had symptoms or had been in contact with an infected person.


Why you think it is useful:

I believe this advertisement was incredibly useful because it played a vital role in saving lives during the COVID-19 pandemic. It educated people about the necessary precautions to prevent the spread of the virus. Many individuals in India have limited access to healthcare facilities, and this advertisement empowered them with knowledge to protect themselves and their families. It also cleared various myths and provided accurate information, which was crucial at a time when misinformation was rampant.


Explain how you feel about it:

I feel that this advertisement was a ray of hope during a challenging period. It showed that during a crisis, information can be a powerful tool for safeguarding public health. It was heartening to see how a simple mobile advertisement could make such a significant impact by encouraging responsible behavior and reducing the transmission of COVID-19. I believe it served as a reminder of how the media can be used for the greater good, and it instilled a sense of collective responsibility in the community.


In conclusion, this COVID-19 advertisement that played on mobile phones in India was not just informative but also lifesaving. It delivered a clear message about the importance of precautionary measures, and I am immensely grateful for its existence during those challenging time 

             Part 3 follow-up questions 

1. Do you think advertising influences what people buy?


Yes, definitely. If there were no advertising and you went to a shop, then you would just buy what you wanted based on maybe what others have told you, what the product looks like, or, depending on the product, what it says on the label. Advertising builds up a brand and people then trust a certain thing because they have seen it on television or elsewhere.



Also, there is so much advertising around it must influence us. You can’t escape it as it is fed to us constantly in our daily lives – not only in magazines, radio and television, but on billboards, on TVs installed on trains and platforms, even in schools and universities. So yes, advertising influences what we buy.


 2. Do advertisements give correct information, or do they encourage people to buy things that they may not need?


I think some do and some don’t, but it’s difficult to know which are giving us the correct information. For example, the skin whitening products – I do not believe that these work but we see them everywhere in Asian countries, and we are encouraged to buy them even though they are not actually necessary. The adverts, though, tell us they are necessary as they will improve our lives and we will become more accepted and successful.


This then, is an example of advertising encouraging people to buy something they do not need. I do think there are checks in most countries these days to make sure that adverts are giving the correct information and not lying to people, but I think it is still easy for advertisers to exaggerate or to do this without breaking the regulations.

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